Who wouldn’t enjoy the convenience of ordering their favorite clothes, accessories, furniture or even electronic items with just a click?
No wonders, Ecommerce is taking giant strides. But, with this growth comes an added responsibility. Storing and shipping these products in intact condition to a customer’s doorstep is a real problem.
Damaged, tampered or even lost product not only increases the overheads, but also affects your brand’s reputation.
While there are thousand ways to ensure smooth delivery, good quality packaging plays a very critical role. This becomes even more important when you have just started your ecommerce business. For small business owners, picking up the packaging carefully is important to ensure the products are delivered in the best condition.
In this blog, we will explore different and unique packaging ideas that you can try.
Let’s get started.
Table of Content
- Packaging Ideas that help small businesses make a big impact
- 3 common types of packaging used in ecommerce industry
- Corrugated cardboard boxes
- Padded courier bags
- Courier bags
- Unique small businesses packaging ideas that create unforgettable experience
- Personalized courier bags and boxes
- Minimalism is the key
- Get special instructions printed
- Final Thoughts
Packaging Ideas That Help Small Business Make a Big Impact
Unique and creative small business packaging ideas can have a significant impact. From protecting the products to delivering an unforgettable customer experience. But, before we get there, let’s see some of the common packaging materials that have become game changer for small businesses.
3 Common Types of Packaging Used in Ecommerce Industry
Before we check out exciting packing ideas, it’s important to understand the common types of packaging materials that’s widely used. Here are three packaging options for shipping your products:
1. Corrugated Cardboard Boxes
What makes corrugated cardboard boxes so popular these days? The answer is simple – they are thicker and more durable than your regular cardboard boxes. Corrugated boxes have wave-shaped layers that provide extra protection to the shipments.
These sturdy and reusable boxes are a great option to transport a range of products from fragile glassware to expensive electronic items. And the best part – these are extremely lightweight and don’t add unnecessary shipping costs.
2. Padded Courier Bags
Padded courier bags are becoming widely popular as they are great to ship small products like jewellery or fashion accessories. These mailers come with a padding that provides extra protection and are relatively compact.
There are many manufacturers of packaging material like ARK Packaging that offer a wide range of padded courier bags – these are amazing for transporting handmade jewellery to books.
3. Courier Bags
Poly courier bags are large, lightweight, and weather and water-resistant. This means it protects contents from external elements like rain, humidity, heat and rough handling.
Since these bags don’t have protective padding, courier bags are best for non-fragile items like clothing.
Unique Small Business Packaging Ideas That Create Unforgettable Customer Experience
Interesting packaging ideas can make a huge impact on how your customer would interact with your product. It can make or break their experience, thus affecting your brand in the long term. Here are some beautiful packaging ideas that you can try for your small Ecommerce business:
- Personalized courier bags and boxes
Even a plain bag can display a personal touch transforming your customer’s experience. Custom courier bags and boxes to tell your brand’s story in an eye-catching way. Whether you choose to get your brand logo printed or slogan, customization helps your packaging stand out.
- Minimalism is the Key
Ever received a product wrapped in unnecessary layers and wondered why? Here minimalism is the key – remove the unwanted layers and opt for minimal packaging. This is not only aesthetically pleasing, but also sustainable.
- Get Special Instructions Printed
Does your product require specific steps? If yes, your courier bags are a great way to create a stress-free customer experience by getting instructions printed on your packaging. For example, if you are selling skin care products, include specific instructions on how to apply it on the courier bag.
This will help your customers to understand the product and its application, so they get complete value for the money.
Final Thoughts
Every packaging tells a story. For small businesses with limited funds, a customized and aesthetic packaging translates to a tangible visual representation. It’s where experienced manufacturers like ARK Packaging come to your help. We have a large range of durable and eye-pleasing packaging material that you can customize to make your brand shine and stand out.